Tag Archives: spotify

Spotify political advertising 2020 advertising in 2020

Spotify to suspend political advertising in 2020

12 December, 2019 11:46 am 11:46 am

(Reuters) – Spotify Technology SA said it would pause selling political advertisements on its music streaming platform in early 2020. The world’s most popular paid music streaming service, with nearly 141 million users tuning into its ad-supported platform in October, said the pause would extend to Spotify original and exclusive podcasts as well. The move, … Read More

spotify subscriber revnue jump 100 million reports spotify technology spotify chief Daniel

Spotify hits 100 million subscribers, reports revenue jump

04 April, 2019 10:09 pm 10:09 pm

(Reuters) – Spotify Technology SA, the world’s leading streaming platform, said on Monday it had hit 100 million paid subscribers as it reported a better-than-expected rise in first-quarter revenue. The global leader in the sector, with double the number of subscribers of nearest rival Apple Music, Spotify has launched in places like India, the Middle … Read More

Apple touts data privacy in TV ad campaign

Apple touts data privacy in TV ad campaign

03 March, 2019 12:39 pm 12:39 pm

(Reuters) – Apple Inc on Thursday launched a television advertising campaign promoting its stance on data privacy, seeking to differentiate itself from tech industry rivals such as Alphabet Inc’s Google and Facebook Inc that have become the target of regulatory scrutiny over the issue. The 45-second commercial will begin airing on US TV stations Thursday … Read More

Apple buys music analytics company Asaii: Axios

10 October, 2018 9:30 am 9:30 am

CALIFORNIA (Reuters) – Apple Inc has acquired music analytics start-up Asaii, Axios reported , citing sources, in a bid to strengthen content recommendations to its music users. Apple’s deal to buy Asaii was worth less than $100 million (76.4 million pounds), Axios reported , citing a source. Asaii can help Apple compete with Spotify Technology … Read More

Spotify attracts eyes as well as ears with video ads

09 September, 2018 9:54 am 9:54 am

COLOGNE (Reuters) – Spotify is increasingly attracting viewers as well as listeners to its free music streaming service and is finding new ways to target adverts and podcasts at customers, its head of global advertising sales told Reuters. The Swedish company, which has risen 39 percent in value since it floated in New York in … Read More